President and Owner of The Media Push
Charlotte Shaff grew up watching her parents own and manage a small business in Michigan and help them with promotional ideas as a young teen. Her desire to help get the word out and promote for others blossomed when she studied Broadcasting and Advertising at Central Michigan University. She has a long history in customer service and a professional background that ranges from promotion producing and writing for TV news, community and seasonal media relations for Fiesta Bowl and MCDOT, and promotional and added value support for Subway restaurants. Using these diverse experiences, she now helps local small business owners gain traditional and social media attention as experts in their industries. She is a WAHM (work at home mom), a former main contributor to a top local PR blog and speaks routinely on the benefits of PR and social media as an integral way to learn, share and educate others.